Destined | From Macro to Micro - B2B Marketing Analytics
Connected Campaigns gave us access to Salesforce custom reports enabling us to build a dashboard in Salesforce measuring Pardot asset engagement with a bird’s eye view.
In this webinar ther Destined Pardot team will take you through building a reporting dashboard from a micro to a macro level.
Using Salesforce dashboards we will showcase how to measure Pardot asset engagement, understanding lead acquisition, top sources & campaigns, as well as measuring ROI and multi-touch attribution.
Claudia Hoops - Senior Marketing Consultant
Sebastjan Smrkolj - Senior Marketing Consultant